SaylorCorpus

The Man Who Helped Sell Tesla on Bitcoin - Part 1

CNN · 2021-02-09 · 6m · View on X →

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Credit, Michael Tassela, the CEO of Business Intelligence Software for Microstrategy,

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was getting Tesla electrified on crypto,

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who's currently owns more than $2.5 billion worth of Bitcoin.

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Tweeter's mask back in December, urging him to sink Tesla's cash

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into the alternative currency to saying, quote, Elon Musk,

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if you want to do your shareholders a $100 billion favor,

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convert the Tesla balance sheet from dollars to Bitcoin.

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That tweet helped lead to Tesla's big disclosure yesterday.

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Michael Sela, who believes other CEOs will soon follow Musk's high profile lead,

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joins us now. Michael fantastic to have you on the show.

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How should we view Tesla's decision and what it means for others?

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Well, we're in an environment where the money supplies

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expanding at 15% a year or more, and we expect that to continue for the next four to eight years.

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So for corporations that are cash rich, cash is the dilutive asset on the balance sheet.

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It's losing 15% of its purchasing power every year.

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So by converting a non-performing asset into the best performing asset,

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which is Bitcoin, they convert a dilutive asset into a creative asset,

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and it's really good for shareholder value.

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So you're basically saying you prefer to have volatile appreciation versus stable depreciation.

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If the value of the dollar is falling, I think that's well put.

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But what about the risk profile of Bitcoin?

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I mean, if you're talking about treasury departments for these corporates and

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Tesla, perhaps, is a separate issue.

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Traditionally, what they'd invest in is short term instruments.

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Hold it in cash because they want to preserve capital.

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You know, the world before March of 2020 was a different world where we had low monetary

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expansion and high interest rates.

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And the world for the next eight to 10 years looks like a world where we're going to have low

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interest rates, high monetary inflation.

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And it's nearly certain that cash on the balance sheet is going to lose 75 to 80% of its

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shareholder value. And so switching it out to a digital asset like Bitcoin, which has been going

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up more than 200% a year on average for the past decade, it might be short term a little bit volatile.

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And certainly it's new as a paradigm shift.

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But if you're looking out for the long term interest of your shareholders,

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you'd, I think they would prefer that you double their money every six months

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than lose 75% of their money with the guarantee over the next eight years.

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I mean, does you think the Federal Reserve should be asking big questions of itself here where

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it's a better investment decision to invest in a asset that's what 13 years old versus something

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that the government itself issues? I mean, I know this is part of the thesis why

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people are getting so excited about Bitcoin and those that believe that

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fiat currencies are being debased. But the Federal Reserve surely has to take action here when

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this is the argument we're making.

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Well, you know, I think the story here is that Bitcoin is digital gold and it's engineered

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to be light gold but superior to gold in all aspects. And it's also the world's first

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digital monetary network. So imagine a block of a billion dollars of gold that moves at the

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speed of light that you can program a million times a second in order to provide a framework

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for the 21st century finance system. This is monetary technology and just like all big tech,

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it's making financial systems more efficient. I don't think it's going to replace the dollar.

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I think that what's happening is Bitcoin is replacing gold as a non-sauver and store of value

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running on a big tech network. How quickly do you think other corporates decide to

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invest in digital assets like Bitcoin? And do you recommend diversifying? It's not just about

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Bitcoin. There are other options. It took us months to work through the issues and we uploaded

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our corporate playbook for Bitcoin and open-sorted to the rest of the world and now it just takes days.

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Last week we had 7,000 different firms that tend to our Bitcoin for corporation summit.

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The materials we've gone viral with a quarter million or more views in just a matter of days.

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I think a thousand companies adopt the Bitcoin as digital gold after March of 2020 and there's

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a stampede on in 2021. So it's a store you're going to hear.

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You know if I look at you specifically in your software company and I look at your share price

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and I look at the price of Bitcoin and the two charts basically match and so I guess a critic

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would look at this and say actually your fundamental business now has become a sideline in your

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your digital stock. What would your response be Michael? We have two strategies. One strategy is

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to grow our software business and that that is a good business makes a lot of money and it is

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growing and our second strategy is to acquire Bitcoin and Bitcoin is the emerging dominant digital

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monetary network. It's going to be a hundred times bigger than Google or Facebook and when companies

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like Amazon plugged into the internet you know people didn't say you an internet company or retail

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company I think there are technology companies in the future. Everybody's eventually going to

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plug into a digital monetary network like Bitcoin just like everybody eventually plugged into the

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internet. But how do those two businesses connect that you're now in? Every business has a P&L

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and it has a balance sheet and if your balance sheet is sitting in US dollars that are yielding

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zero interest losing 15% of their value they're depreciating and so every single business can

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convert their balance sheet from a depreciating asset to an appreciating asset that's good for every

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shareholders. So look if we're running a company in Argentina and I told you the peso was going to

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devalue against the dollar by 99% every business in Argentina would be wise to convert their pesos into

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dollars on the balance sheet for the benefit of their shareholders. And that's such a great point to

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make though I do love how we're comparing the United States now to Argentina. Well you know every

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company has a basic balance sheet currency whether it's euros or dollars or something the

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difference after March is that those fiat currencies are weakening at a more rapid rate in essence

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the cost of capital tripled after March and so conventional treasury approaches that worked for

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a decade have to be reconsidered and that's why you see a thousand companies embracing Bitcoin

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is digital gold.

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